Will is an Emmy award-winning creative director/copywriter with 15+ years of agency and in-house experience who feels compelled to speak about himself in the 3rd person on his bio. He’s developed integrated advertising and marketing campaigns across diverse industries, managed creative teams, led comprehensive rebranding initiatives, and crafted high-impact executive content. But let's dish the real dirt – his greatest weaknesses are tacos, barbecue, craft beer, bourbon, and pour-over coffee, not always in that order. Here are a few other things that are extremely vital you know about him:
He taught Lee Corso how to shoot a bow and imaginary flaming arrow.
He loves anything to do with the outdoors, except gardening.
Door-to-door life insurance salesman could be on his resume but he chose not to list it.
He was a music major in college but decided that he wanted to actually earn money for a living.
He once stayed at Lawrence Ferlinghetti’s cabin where Jack Kerouac wrote the book Big Sur.
One time he wrangled 48 large buffalo using an ATV – his father-in-law’s idea.
He didn’t have to be Irish to get a tattoo of a leprechaun in a beer mug, but he did probably have to be drunk.
His hobbies include fishing, boating, hunting, camping, snowboarding, mountain and road biking, hiking, and traveling.
“Vital” was probably a bit of an exaggeration.